Blog

Articles about bus transport automation, CRM for bus operators, fleet management, and financial analytics. Useful for bus operators, logistics companies, and ticket sales agents.

What's new in BUSPORTAL: August 2026

September 1, 2026

What's new in BUSPORTAL: August 2026

The third BUSPORTAL update: Dialogues for AI and operator teamwork, a live pickup map and easier booking payments.

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How not to lose bookings from Viber, Telegram and other messengers

August 30, 2026

How not to lose bookings from Viber, Telegram and other messengers

To stop losing bookings from Viber, Telegram and other messengers, every enquiry has to be moved into a single system that tracks trips and seats.

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What a carrier actually pays 1% for on the BusPortal seasonal plan

August 17, 2026

What a carrier actually pays 1% for on the BusPortal seasonal plan

The 1% on the seasonal plan is not a commission for acquiring a passenger — it is the fee for the platform's work around the sale: issuing the ticket, keeping records, handling communication and driving repeat sales. Here is the logic of the seasonal model.

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What's new in BUSPORTAL: July 2026

August 1, 2026

What's new in BUSPORTAL: July 2026

The second issue of our product updates. July's headliners — the Notebook that turns paper records and voice messages into bookings, and Telegram advertising. Everything described is already live in your workspace.

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How to Add Bus Routes to Google Maps

July 21, 2026

How to Add Bus Routes to Google Maps

Step-by-step guide for bus operators: create a GTFS feed, register with Google Transit Partners and get your routes on the map. Two ways, free.

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Why Excel starts costing a carrier more than a CRM

July 19, 2026

Why Excel starts costing a carrier more than a CRM

Manual record-keeping in Excel only seems free. We break down its hidden cost for a carrier — double sales, lost night bookings, overloaded dispatchers and missing analytics — and what changes when you move to a system.

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What's new in BUSPORTAL: June 2026

July 6, 2026

What's new in BUSPORTAL: June 2026

The first issue of our product updates. Everything mentioned here is already live in your workspace.

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Marketing and remarketing in passenger bus transport

June 27, 2026

Marketing and remarketing in passenger bus transport

An unsold seat on a bus loses its value the moment the bus departs. How a carrier can fill trips systematically: acquiring new passengers, remarketing, an owned customer base, sales channels, and the metrics worth tracking.

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BUSPORTAL is not only about trips: how the platform brings in new passengers and wins old ones back

June 23, 2026

BUSPORTAL is not only about trips: how the platform brings in new passengers and wins old ones back

BUSPORTAL is not just an online ticket sales system. It is a marketing tool that systematically grows your customer base and revenue: SEO promotion of routes, Telegram tools, remarketing, promo codes, vouchers, digital wallets and review collection — all in one platform.

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BUSPORTAL works for the bus operator — not against them

June 17, 2026

BUSPORTAL works for the bus operator — not against them

An aggregator takes 10–25% for your own passengers and keeps them for itself. BUSPORTAL takes 1% for the service and leaves the customer with you. Let's break down the difference.

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Small carrier vs. the big player: what you're really afraid of

June 15, 2026

Small carrier vs. the big player: what you're really afraid of

A big player on your route isn't scary because of its fleet — it's scary because it owns the customer and the online channel. We break down what a small carrier shouldn't fear, where it's actually stronger, and how technology has leveled the field.

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CRM for Bus Carriers: What to Automate and How to Choose the Right System

April 1, 2026

CRM for Bus Carriers: What to Automate and How to Choose the Right System

Learn what functions a CRM for bus carriers should have, how to choose the right system, and why a ready-made SaaS platform outperforms custom development.

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GPS Bus Tracking: How Fleet Monitoring Reduces Costs and Improves Service Quality

April 1, 2026

GPS Bus Tracking: How Fleet Monitoring Reduces Costs and Improves Service Quality

GPS fleet monitoring saves $3,000–$6,000 per vehicle per year. Learn how it works, what benefits it gives bus carriers, and why tracking without CRM integration delivers only half the results.

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A Booking System for Bus Carriers: Why a Showcase Website Loses Money

March 23, 2026

A Booking System for Bus Carriers: Why a Showcase Website Loses Money

81% of passengers who start booking never complete it. Aggregators take 15–30% of your revenue and keep the customer. Here's what your own booking system with a personal account changes.

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Online Ticket Sales Instead of a Notebook and Instagram: Where a Carrier Loses Profit

March 7, 2026

Online Ticket Sales Instead of a Notebook and Instagram: Where a Carrier Loses Profit

If your work still follows the scheme: 'client wrote on Instagram — booking recorded in a notebook — payment taken in cash during the trip', there is a high probability that you are losing a significant portion of revenue every month

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A Bus Ticket Sales Website: Custom Development or a Ready-Made Subscription?

March 6, 2026

A Bus Ticket Sales Website: Custom Development or a Ready-Made Subscription?

Your Own IT System or a Ready-Made Subscription: Why a $40,000 Website Is Not the Best Investment for a Bus Carrier

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