Blog

Articles about bus transport automation, CRM for carriers, fleet management, and financial analytics. Useful for bus operators, logistics companies, and ticket sales agents.

What's new in BUSPORTAL: July 2026

August 1, 2026

What's new in BUSPORTAL: July 2026

The second issue of our product updates. July's headliners — the Notebook that turns paper records and voice messages into bookings, and Telegram advertising. Everything described is already live in your workspace.

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How to Add Bus Routes to Google Maps

July 21, 2026

How to Add Bus Routes to Google Maps

Step-by-step guide for bus operators: create a GTFS feed, register with Google Transit Partners and get your routes on the map. Two ways, free.

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Why Excel starts costing a carrier more than a CRM

July 19, 2026

Why Excel starts costing a carrier more than a CRM

Manual record-keeping in Excel only seems free. We break down its hidden cost for a carrier — double sales, lost night bookings, overloaded dispatchers and missing analytics — and what changes when you move to a system.

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What's new in BUSPORTAL: June 2026

July 6, 2026

What's new in BUSPORTAL: June 2026

The first issue of our product updates. Everything mentioned here is already live in your workspace.

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Marketing and remarketing in passenger bus transport

June 27, 2026

Marketing and remarketing in passenger bus transport

An unsold seat on a bus loses its value the moment the bus departs. How a carrier can fill trips systematically: acquiring new passengers, remarketing, an owned customer base, sales channels, and the metrics worth tracking.

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BUSPORTAL — не лише про рейси: як платформа приводить нових пасажирів і повертає старих

June 23, 2026

BUSPORTAL — не лише про рейси: як платформа приводить нових пасажирів і повертає старих

BUSPORTAL — це не просто система продажу квитків онлайн. Це маркетинговий інструмент, який системно збільшує вашу клієнтську базу та виручку: SEO-просування маршрутів, Telegram-інструменти, ремаркетинг, промокоди, ваучери, цифрові гаманці та збір відгуків — усе в одній платформі.

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Ми не агрегатор: чому BUSPORTAL працює на перевізника, а не проти нього

June 17, 2026

Ми не агрегатор: чому BUSPORTAL працює на перевізника, а не проти нього

Агрегатор бере 10–25% за ваших пасажирів і залишає їх собі. BUSPORTAL бере 1% за сервіс і залишає клієнта вам. Розбираємо різницю.

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Small carrier vs. the big player: what you're really afraid of

June 15, 2026

Small carrier vs. the big player: what you're really afraid of

A big player on your route isn't scary because of its fleet — it's scary because it owns the customer and the online channel. We break down what a small carrier shouldn't fear, where it's actually stronger, and how technology has leveled the field.

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CRM for Bus Carriers: What to Automate and How to Choose the Right System

April 1, 2026

CRM for Bus Carriers: What to Automate and How to Choose the Right System

Learn what functions a CRM for bus carriers should have, how to choose the right system, and why a ready-made SaaS platform outperforms custom development.

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GPS Bus Tracking: How Fleet Monitoring Reduces Costs and Improves Service Quality

April 1, 2026

GPS Bus Tracking: How Fleet Monitoring Reduces Costs and Improves Service Quality

GPS fleet monitoring saves $3,000–$6,000 per vehicle per year. Learn how it works, what benefits it gives bus carriers, and why tracking without CRM integration delivers only half the results.

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A Booking System for Bus Carriers: Why a Showcase Website Loses Money

March 23, 2026

A Booking System for Bus Carriers: Why a Showcase Website Loses Money

81% of passengers who start booking never complete it. Aggregators take 15–30% of your revenue and keep the customer. Here's what your own booking system with a personal account changes.

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Online Ticket Sales Instead of a Notebook and Instagram: Where a Carrier Loses Profit

March 7, 2026

Online Ticket Sales Instead of a Notebook and Instagram: Where a Carrier Loses Profit

If your work still follows the scheme: 'client wrote on Instagram — booking recorded in a notebook — payment taken in cash during the trip', there is a high probability that you are losing a significant portion of revenue every month

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A Bus Ticket Sales Website: Custom Development or a Ready-Made Subscription?

March 6, 2026

A Bus Ticket Sales Website: Custom Development or a Ready-Made Subscription?

Your Own IT System or a Ready-Made Subscription: Why a $40,000 Website Is Not the Best Investment for a Bus Carrier

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